marketing + product design

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ABOUT:

The TidyStudio is an optimal organization tool geared towards urban craftsmen who lack ideal workspaces and struggle to keep supplies neat in small apartments and living quarters. Through numerous rounds of prototyping and user testing we were able to identify and incorporate the needs of the consumer into the final prototype, such as ample surface area to work, storage space, adjustability to existing furniture, and an opportunity to customize one’s setup.

TidyStudio was completed in partnership with fellow students Mauricio Berrizbeitia, Taylor Frank, and Jayla Means.

final prototype - in use

final prototype - in use

final prototype - unattached

final prototype - unattached

initial sketch

initial sketch

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Check out the product development and marketing strategy!